ARCA: General Tire Introduces GRABBER Brand Ahead of Dirt Track Double-Dip

RaceChaser Staff ARCA, Stock Cars 0 Comments

FORT MILL, S.C. — The next two races for the ARCA Racing Series Presented by Menards are on one-mile dirt tracks at the Illinois State Fairgrounds and the DuQuoin State Fairgrounds.

The race slicks used for pavement tracks are not an option for the heavy stock cars to use on dirt. Therefore, General Tire has introduced the new GRABBER treaded bias-ply tire for exclusive use on these two dirt tracks.

The tire features a grooved tread pattern to provide increased grip on the dirt surface and a large “General Grabber” name in white block font on the sidewall.

In addition to supplying the new race tire, General Tire is the title sponsor of the DuQuoin race, which will now known as the General Tire GRABBER 100 at DuQuoin on Labor Day weekend.

The race entitlement will mark the fourth ARCA race sponsored by General Tire in 2016.

According to Travis Roffler, the director of marketing for General Tire, the timing of this new dirt tire and race entitlement is perfect.

“We’re excited to introduce our new Grabber dirt race tire as it coincides perfectly with the GRABBER 100 event at DuQuoin and the introduction of our newest light truck tire in the Grabber family, the Grabber X3,” said Roffler.  “We have been developing the X3 for more than three years and we can’t wait to get it to our dealers so the off-road enthusiasts can get their hands on it.”

“The anticipated demand has been impressive and we hope the new race Grabber and Grabber 100 event will tie it all together for the fans.”

CREDIT: General Tire

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